Julie Flynn
CEO, FreeTV

Julie Flynn, a former broadcast journalist and News Director, has been the CEO of FreeTV, the commercial free-to-air television’s industry body, for 11 years. In the past two years FreeTV has made 37 submissions to the Government on industry and regulatory matters, including five in relation to the 2011/2012 Convergence Review.

We’re saying the regulatory scales
have been unbalanced against us and
we’re looking for some evening up. We’re
responsible for $1.23 billion investment in
Australian content. That’s more than the entire
ABC budget and four and a half times more
than the entire funding from State and Federal
governments to the film industry. So we are
the key players here and we have to be able
continue to do that and we’re not going to
be able to do that with our hands tied
even tighter behind our backs.

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Introduction

Australian total market: 5 year historical revenues 5 year forecast revenues for 11 E&M segments

Methodology Australian Content – What’s the value?

Perspectives from industry leaders – Interview with Glen Boreham, Chair of the Convergence Review

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The contents of the free web app plus:

Australia at a glance: 5 year historical advertising revenues 5 year forecast advertising revenues 5 year historical consumer revenues 5 year forecast consumer revenues

Global overview: 5 year historical and 5 year forecast revenues for total E&M market, advertising revenues and consumer revenues

Key global themes

Cross media ownership matrix

Australian content: Perspectives from industry leaders – 7 featured interviews

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Each chapter includes the sector brand map, a list of who owns what brands in the sector.

FULL WEB APP – $199

The contents of the free web app and the premium web app plus::

Segments: Segments contain deeper analysis
and commentary on each sector including additional graphs and tables

Books, Magazines, Filmed entertainment, Free-to-air TV, Interactive games, Internet, Music, Newspapers, Out-of-home, Radio, Subscription TV

Special features:
  • IPTV Forecasts and commentary on future uptake scenarios

  • Mobile commerce An analysis of the current and future landscape in Australia

  • Catalogues A data-led look at an underestimated industry