Joan Lee – PwC, Sydney
Karina Barnwell – PwC, Sydney
Stuart Shinfield – PwC, Sydney

Market Definition:

The music market consists of recorded music and live music. Recorded music consists of consumer spending on physical recordings (such as CDs and music videos) and music distributed digitally (via online music stores, subscription streaming sites and mobile phones). We have included for the first time estimates and forecast revenues for live music performances, as they are an increasingly important supplement to the recorded music industry’s revenues. Spending on recorded music has been measured at retail prices, which can be substantially higher than the wholesale revenues reported by reputable sources such as the Australian Recording Industry Association (ARIA). Live music consists of concerts and music festivals and comprises end-user spending on tickets as well as sponsorships. Revenues from music publishing are not included in this chapter.


  • Reflecting world-wide trends, revenues in the Australian music industry are expected to continue to increase on average 5 percent compounded annually to 2016.
  • The digital distribution market is growing strongly. We expect it to achieve a 18 percent compound annual growth rate to reach $435 million in 2016, or 30 percent of the overall market.
  • Streaming music services – either ad-supported or  subscription-based – are new digital distribution models expected to grow over the forecast period as consumers choose to ‘rent’ rather than ‘own’ music.

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Australian total market: 5 year historical revenues 5 year forecast revenues for 11 E&M segments

Methodology Australian Content – What’s the value?

Perspectives from industry leaders – Interview with Glen Boreham, Chair of the Convergence Review


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